2024 Shanghai International Trade Fair for In-store Design and Solutions

As the official satellite exhibition in China of EuroShop, the world's leading retail exhibition, China in-store continues to pursue EuroShop's endeavor to promote communication among global retailers. Since its launch in China in 2015, this exhibition is committed to present design-thinking based store solutions for the entire industry. It will provide more space for suppliers of high-quality store solutions to showcase their expertise (store design, props, materials, lighting, retail technology, retail marketing etc.), and bring more inspiration to the retail industry.

In addition, China in-store will continue to organize various of special programmes, including forums, awards, competitions, and other exciting activities, simultaneously along with the exhibition to enrich the visiting experience.